The 3 Myths That May Be Holding You Back
Over and over, new clients come to me despairing over the same lies and, if you believe them, they’ll hold you—and your audience—back from God's best.
Myth #1: Christians aren't supposed to market themselves
Sharing God's Good News is not a suggestion...it's a directive. Like so many other areas in every Christian's life, the motive of our heart is the key.
Do we write and speak to draw attention to ourselves or to God's message of deliverance? For His is the only worthy message, and everyone needs to hear it, even those who do not yet know Christ.
But He doesn't expect us to start from scratch. Our message builds upon His, extending it to those in our circles. Then the goal is to expand those circles. Marketing does that.
Can't God reach people without us? Oh, yes, but He invites us into to experience the thrill of helping those He gifted us to serve. So they are blessed, and so are we. Isn't He wonderful?
You and I are called to stand up in a crowded space--online and offline--and proclaim that which we know: God sacrificed His Son to pay for mankind's sins. Yours, mine, and everyone else's, for no matter what we've done or what's been done to us, He can make us clean and free again. Magnificent!
Or are you prepared to sit idly by while the very people you were gifted to serve go wanting?
For what value is your message (really, God's message in you) if no one hears it?
Marketing helps them find you--and Him--in the crowd.
Elisa Joy Torres
"Hi, I’m Elisa Joy Torres. I’m a Life Coach. I’ve been doing this for about two years now. I have worked with a couple of business coaches in the past…to no avail. I have taken any number of classes and gotten little bits and pieces of value from them but never put all those pieces together.
And when I took Patricia’s class, ReThink Your Mission, she took me step-by-step from my story to my mission (my calling), to actually giving me tools and worksheets to structure what I do and the ways I’ve helped my clients into something I could put out there, instead of just getting one client here and one client there.
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BUT THE BIGGEST REASON TO JOIN IS
YOUR MESSAGE SHOULD BE A BEACON TO THE RIGHT PEOPLE!
Your message should be a beacon for the right people. It should effortlessly connect with the customers and clients who can benefit most from the products or services you offer.
But with the market getting noisier and noisier, it can be hard to stand out.
The good news is that you can design your message to be that beacon. You can bake what makes it unique into everything you offer and every marketing message you produce.
We'll help helps you tap into what makes your business naturally attractive so customers want to do business with you.
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